Originally published in Consulting US
Steven Bowen, founder and CEO of supply chain and operations consultancy Maine Pointe, recently examined how sales and operations planning (S&OP) helps drive success and business integration in an article at Forbes.com.
Sales and operations planning (S&OP) allows executives to achieve focus and alignment across all business functions, utilizing strong communication and collaboration across functional teams, customers, and suppliers. An important part of S&OP is matching demand information to supply capability and financial objectives to drive top-level strategy – integrating marketing and sales, financial, and supply operations into a unified whole.
